About the Founder
Anthony (Arya) Daneshyar incorporated Measured Path Capital in August of 2025. After a long corporate career spanning engineering and finance, he moved into advisory work to leverage institutional rigor in everyday financial decision making. Arya left Ford Motor Company in 2022 and completed the required exams and certifications to become a Financial Advisor. He lives in Canton, MI, with his wife and two children and has deep roots in the Ann Arbor area.
Visit Arya’s LinkedIn page to learn more about his career and qualifications linkedin.com/in/anthony-daneshyar.
Vision & Approach
In early 2025, my regional director required his team to read the book “START WITH WHY” by Simon Sinek. The book inspired me to start a Registered Financial Advisor firm and crystallized the vision for the firm. Based on the book, the vision of a company is “Why” the founders started the company. All actions that move a company closer to its goals are “How” the company achieves its vision. Finally, if a company has the right “Why” and puts in place the right “How” that supports the “Why”, then it can achieve a desirable “What”, which is to attract and retain clients who trust the company.
I started Measured Path Capital with the following “Why,” “How,” and “What” in mind:
Why: To simplify financial planning, investing, and protection for people who need advice.
How: By listening to clients, understanding their goals, creating a plan in their best interest, monitoring the progress of the plan, and informing clients of investment and protection tools they can utilize themselves.
What: Having clients who trust us as we prove our plans are in their best interest and work with them to execute those plans.
Closing Thoughts
Measured Path Capital exists to make financial decisions clearer, more confident, and more aligned with each client’s goals. I look forward to earning your trust and helping you build a path that feels measured, intentional, and achievable.